Food Products Department
Our Business Style
We proactively communicate with our customers in order to be able to answer to their needs. We provide them with information related to the food production areas, such as weather conditions and the growth of the products, with a view to a stable supply of products. Also, we try to look at problems from a customers’ point of view and to solve them together. Not only we provide reliable products, we also suggest the best products and sales ideas, based on the customers’ needs. From delivery to sales, we cooperate and work together.
IWASAWA Style-Tree Pillars
Collection and Selection by Specialists:
As the specialists we treat products carefully and responsibly to delivery safety, reliability and freshness.
Freshness Control:
We understand the characteristics of each product very well, so that we can keep it with precise management to deliver in the best condition.
Produce Traceability:
Every step of products transfer, we check the origin and the standard correctly. The origin of product is always labelled and attached to notify consumers. All the sale and purchasing transactions are recorded and traceable.
Acquisition of International Standard for Food Safety Control
Fruit and vegetables are goods that freshness is greatly affected by external factors such as the weather.
Notwithstanding such unstable charasteristics, we have acquired ISO22000, the international standard for food safety control, in order to deliver goods to our customers in the best possible condition.
We intend to further pursue safety and security by continuously reviewing and improving our sanitary control operations.
The Beginning
IWASAWA was founded in 1925. At that time, Western vegetables were very hard to find at the Yokohama market. Our founder, Toshizo Iwasawa, procured rare Western vegetables from Tsukiji Market and Kanda Market and sold them at the market in Yokohama. Since then, the company has grown its business as a wholesaler, not only by handling Western vegetables but also by developing business from meeting occasional needs of customers and by developing new products.
Today : Our Role at the Market
The Food Products Division works as a wholesaler at the Yokohama Central Market. We provide a variety of fresh fruit and vegetables to mass retailers, retail stores, restaurants, restaurant buyers, etc.
Not only do we assess quality and freshness, we also carefully study the constantly changing trends of the market’s production and consumption patterns and we procure up-to-date products that will meet the latest demands.
We also process vegetables and fruit in cases, transferring them to smaller packages, bags, etc., adjusted to the needs of retailers and restaurants.
As we handle fresh products throughout the year, we have developed a know-how in product management, quality assessment, estimation of price fluctuations, etc.: We have developed all kinds of professional skills as a wholesaler.
Additionally, as it is our mission to supply safe and reliable fresh products, we make efforts every day to contribute to the enrichment of each household’s table.
Future
We have been walking the long and winding road with failure and success again and again. We would like to develop new products which meet the latest consumers’ needs. As a food company, we will keep challenging and thinking of what we can to contribute to enrich the food culture by carrying on the spirit of the founder.
